Several authors including Genuine Chris Johnson have been making the point that that the real estate Blog-O’Sphere is inbred and cliquish.
I’ve been noticing that as well.
I don’t think there’s anything wrong with cliques, per se, but I do object to those that don’t center around me.
This is, after all, the Social Internets. It’s a series of tubes where people should try to be more friendly to me.
Introducing the Real Estate John O’Sphere
Unlike that worn out, old, legacy Blog O’Sphere, The Real Estate John O’Sphere (O’Sphere 2.0) includes me by definition.
Here are some important differences between the real estate blogosphere and the Real Estate Johnosphere:
|Really big and crowded.||Small, intimate.|
|John’s status subject to A-blogger whims.||Johnocentric universe. The state of our union is strong.|
|Practically full already.||Lots of room to grow.|
|It’s important that you like me.||It’s important that I like you.|
|Talks about Seth a lot.||Relatively Asethtic.|
|Is a de facto clique.||Is a de jure clique.|
|Complex rules. At least nine — maybe more.||One simple rule: do I like you?|
|Characteristic pathology: polyphonic narcissism.||Characteristic pathology: tongue in cheek megalomania.|
|Elitist: need a blog to belong.||Democratic: no special technology requirements.|
|Other names include RE.net.||Other names include JCL.net (I.e., John Charles Lockwood, not Job Control Language).
Also called O’Sphere 2.0.
|Less filling.||Tastes great.|
Membership in the Real Estate John-O’Sphere is simple. All past and future clients are members by default, since I enjoy getting paid. Therefore they are members of my O’Sphere of O’Influence.
For everyone else, the nomination process is simple. First I think about you, and then I think “Do I like that person?” If I like you and I feel like you’d make a good fit, then you’re in.
The Appeal Process
What if you’re not in, then what? Well, that’s where the appeal process begins.
You try to do something to make yourself appeal to me. If you succeed, then I let you in.